Industry research: TV
Fashion in TV is a big industry, ranging from TV dramas where character costumes can be brought online to red carpet events that are aired.
There has been various fashion related TV shows through the years. I did this research to help me understand how fashion is already represented in TV today.
Breakfast TV fashion shows
Breakfast TV regularly includes fashion segments in their shows. They usually revolve around high street stores and the trends that are either going to be popular or already are. They include prices, shops and images of the items.
This Morning Fashion Show Link
The segment's structure varies from show to show, Lorraine has more chat between the "Fashion expert" and the host (Lorraine) rather then the model, however in This Morning the "Fashion Expert" interacts with the model on the catwalk.
How to look good naked
How to Look Good Naked was presented by Gok Wan between 2006 and 2010, it aimed to show everyday women how look good with their clothes either on or off.
The show followed a similar structure each episode, the women would come to Gok with their perceived issues about their body and he would go through various shops/challenges to show them how to dress to feel good. It would ultimately end with a naked fashion shoot.
The series itself went through various iterations the fifth and final series of the show focused on women with disabilities and following the same structure of going to high street stores to show them how to dress for their body.
Overall this researched helped me in many ways:
- By looking at Breakfast TV I was able to fully understand how our producers wanted the show to look/run.
- It gave a wider appreciation and general knowledge about fashion and how it is spoken about for TV
- It made me realise that there is an opening in the market for this genre of show
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